On February 8, 2023, Republic of Gamers (ROG) released a handful of gaming laptops and all-purpose laptops at its product launch, including the ROG Zephyrus Duo 16, Zephyrus M16 and Flow X16. The three flagship products are all empowered by ADS Pro, one of BOE’s three display technology brands. Equipped with the Mini LED technology, the newly released laptops achieve dynamic frequency modulation at high refresh rates and local dimming with an ultra-high number of zones, offering a fast and superb gaming or office experience to users. The latest collaboration with ROG represents a new breakthrough BOE has made in empowering high-end laptops ahead of the 30th anniversary of its founding. This fully demonstrates the display maker’s extraordinary R&D capacity and outstanding strengths in redefining the laptop industry.
Renowned for its ultimate product performance and cutting-edge technology, ROG is committed to providing high-performance laptops for gamers. The ROG Zephyrus series targeting elite enthusiasts sets a high bar for the industry. The 16-inch ROG Zephyrus Duo 16 comes with the Nebula HDR display and a unique dual-screen design. The main display is empowered by BOE’s high-end technology brand ADS Pro and cutting-edge oxide TFT technology, and features frequency modulation at refresh rates of 60–240 Hz and fast response within 3 ms, delivering a smear-free and ultra-smooth gaming experience to users. The laptop boasts a resolution of up to 2560×1600 pixels and covers 100% of the DCI-P3 color gamut thanks to BOE’s industry-leading wide color gamut technology. Armed with the Mini LED backlight technology, it features peak brightness of 1,100 nits and a full-screen display with ultra-slim bezels, which makes every frame come alive and creates an unparalleled viewing and gaming experience for gamers. The 14.1-inch additional display is also backed by ADS Pro. It features an ultra-high resolution and 72% NTSC coverage, and supports interaction with the main display, making the laptop ideal for gaming, graphic design, video editing and many other scenarios.
At the event, ROG also unveiled significant upgrades to its all-purpose lineup. The brand-new Zephyrus M16 and Flow X16 are equipped with the same Nebula HDR display as on the Zephyrus Duo 16, giving users a mind-blowing viewing experience enabled by BOE’s innovative technology.
With the esports industry thriving, market demand for laptop displays has seen an explosive growth in recent years. As a global leader in the semiconductor display industry, BOE has stuck to the “technology + brand” dual-drive model and continuously expanded and strengthened cooperation with its partners in the esports ecosystem, so as to ensure the esports industry can develop in a well-regulated, professional and systematic manner. Thanks to its leading edge in technology, product performance and experience, BOE has become a trusted partner of Acer, ASUS, Dell, HP, Lenovo and other leading brands in the esports field. It launched the Honor of Kings Challenge with the People Premier League (PPL), and held a variety of events at the BOE Universal Business Park (UBP) in Beijing, Chunxi Pedestrian Street in Chengdu and other popular commercial districts, giving consumer a hands-on experience with the “Powered by BOE” capacity.
Since the beginning of the new year, BOE has joined hands with its key partners including ROG to release a range of products, presenting precious gifts to the upcoming 30th anniversary of its founding. Building on its remarkable R&D capacity in the esports field, BOE will continue to work alongside its partners to fuel the growth of the esports industry.