Longer battery life, better screens: new display tech from Apple, Google, others is just around the corner

An article by Christopher Mims for WALL STREET JOURNAL in collaboration with Eric Virey, Senior market and technology analyst at Yole Intelligence, part of Yole Group – Our phones, smartwatches and smart glasses will soon get longer battery life and better visibility in daylight.

American adults spend the majority of their waking hours looking at screens—and yet most of those screens, including the one you’re probably reading this on now, are based on the same LCD display tech that made its debut in the 1980s.

Soon, however, all that could change. A raft of new display technologies are on the way and promise a variety of benefits, from significantly extending the battery life of our wearables, mobile devices and laptops to making them slimmer, lighter and easier to read in full sunlight. At least one of these new types of displays could also enable future technologies that are impossible now, like lightweight augmented-reality smart glasses that project digital interfaces on top of what we see…